One of the recurring things in studies is that consumers are now looking for different relationships with companies. That they also expect them to offer different content, different actions and…
The Good Part About Amazon as a Sales Middleman
All the facts about having middlemen in a business have been known since years, and while there are a lot of demerits to them existing, they do carry a certain…
Is free shipping a big lie?
One of the first lessons learned about e-commerce is that consumers are not willing at all to pay for receiving the products they buy. Free shipments are one of the…
Is Generation Z the new millennials?
When the millennials became fashionable a few years ago and everyone was talking about them, there were a number of recurring explanations about this peak of interest and why companies…
Switching on Smart Fulfillment Via AiHello for Woocommerce/Shopify and Amazon FBA Integration
1. Click on Settings > Order FulfillmentClick on the settings menu at the bottom of the left navigation bar and then click on “Order Fulfillment” to bring up the order…
The power of the name: why we prefer the well-known brand
Who has not ever heard someone saying that is better to buy one thing than another ‘because that brand is already known? It is quite likely that we will not…
Five Benefits of Selling Through A Marketplace Like Amazon
Here are five key advantages of selling through a website like Amazon, that will make you consider selling online right now.1. Increased revenue: As a business, all you should really…
Brand Management for eCommerce Traders
The notion that the focus should be on developing the lifetime value of customer relationships is what many eCommerce traders today believe in. Ways of adding to overall customer equity…
Pricing Your Products Correctly
The pricing model that you have used on other sites is not applicable when it comes to pricing your product at Amazon. In all honesty, setting your price on Amazon…
A Short Guide on The Various E-Tailing Business Models
Online retail is not about a single entity being in business. There are a lot of merchants, who are selling their products through various styles. They all have their business…
Tips to Sell on Amazon
Here we will specifically analyze the Amazon store as MarketPlace (or sales platform). Although we are shown many advantages, we must take into account a number of elements to highlight:–…
Ecommerce is completely changing our consumption schedules
Internet does not have a schedule: everything is open 24 hours a day during all days of the week, whether it is a holiday, or at night or an hour…
Those over 50, the new opportunity for electronic commerce
Millennials have ceased to be the future of electronic commerce in favor of Silver Internet users. Internet use among those over 65 has increased greatly in recent years. The first…
What can we do about the high dropout rate of the online shopping cart?
E-commerce is a habit and way of buying more and more frequent among consumers. It is the means of purchase that the future will occupy the future, so it makes…
Is music important for marketing?
Music is a kind of universal language, an element that can reach many people even beyond the barriers of language or cultural differences. Music picks up emotions and presents them…
Starting Out: Creating A Simple Business Plan
What is a Business Plan?A business plan does not need to be a complex 70-page document on how you plan to run the business. When you are just starting out…
Writing A Great Title for Your Product Listing
The title of your product is the first thing that your potential buyer will look at, followed by the product imaging, if the title is of interest to your buyer….
Keys To A Successful Digital Marketing Strategy (part 3)
Final part of this series! Hope you aren’t missing anything!– Gamification: Create web applications that massify your message with “entertaining games or apps” that will give your customers a long…
Understanding Amazon Metrics and Reports
Being a seller on Amazon means that you have to provide top notch customer service to your buyers. However, understanding how all this works is sometimes overwhelming. Here are the…
Connecting Your Marketplaces to AiHello
1. Click on the setting tab on the sidebar and select “Connect Platform”2. Select an Amazon platform you want to connect3. Click “Click here to get your Amazon ____ tokens”…