The psychology of why we buy is much more complex than it might seem, as well as how we respond to purchases and how these processes modify our perceptions about…
E-Commerce has no borders: Myth or reality?
One of the issues usually mentioned when talking about e-commerce is that it has served to break the frontiers. Consumers often look for specific things, products that they want, and…
Online ads are increasingly impacting offline buying decisions.
What are online ads for? In a market where brands not only have to face the general lack of interest of consumers in advertising but also have to be able…
Still Nervous About Selling on Amazon? Read on!
You’ve already seen how easy it is to get started selling on Amazon’s Marketplace, and this is definitely the place for you to begin. For those just starting out without…
How the 5 senses affect purchasing decisions and how they do it differently
A few years ago, the San Francisco City Council ordered that an advertising campaign be stopped. They did not give it a day’s worth of life when they forced it…
8 Reasons to use FBA for Your Amazon Business
If you are a seller who is selling quite a few orders per month, you have probably thought about starting to ship your products via Amazon’s fulfilment. If you are…
Fixing Up Your Amazon Title
It is well known that the main source of traffic on to your listing is going to be through search. Thus, it becomes important to manage your Amazon SEO to…
CRM, an increasingly vital and important tool in marketing and sales tasks
According to a study conducted by Softdoit, 77% of companies use email in their marketing strategy, being the most used marketing technique, followed by social networks, event attendance and advertising…
Adding AiHello as a Private App on Shopify
Start by going to the API Generation page on Shopify:https://help.shopify.com/en/api/getting-started/api-credentials#generate-private-api-credentials2. In the private API section, click on the Apps link on step 4 and Sign in to your Shopify account3….
Why logistics are crucial in delivering good e-commerce service.
E-commerce has become an increasingly important element in the day-to-day lives of consumers, who are increasingly buying online and are increasingly using the internet to access various products, services and…
Things You Should Avoid as a Seller When It Comes to Reviews
The problem that comes with being a seller is that you are often faced with a tough choice when you receive negative feedback – Should you take a hit and…
How to use next-generation tools to reach the consumer
One of the traditional examples that are put on how new technologies can change business strategy and can make a company a successful bet is Amazon. Amazon is the recurring…
Consumers want brands to be honest on social networks, not funny
Brands and companies have to be as close as a friend to consumers in the different profiles they have in social networks. It is one of those lessons on how…
Multivariate Time Series Forecasting using Deep Neural Networks
The 10 keys to seducing and conquering consumers online (Part 1)
E-commerce is one of the new tools that brands and companies have discovered in recent years to connect with consumers and to offer their products and services. Its growth has…
Sellers should make buying processes via mobile easier
The smartphone is currently the consumer’s best friend. It is the one who spends 24 hours at his side, the first thing he looks at when he wakes up and…
Consumers do not want fast shipments in e-commerce, they want them for free
[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”3.22.3″][et_pb_row admin_label=”row” _builder_version=”3.22.3″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″][et_pb_text admin_label=”Text” _builder_version=”3.0.74″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”]As e-commerce has become an increasingly important element of branding and business strategy, a number…
The 4 realities that most frustrate and annoy buyers in physical stores
When e-commerce appeared, many people rushed to announce the death of traditional commerce. Consumers were increasingly buying online and, therefore, they were condemning physical stores to a possible future death….
The Importance of Private Labeling in E-Commerce
[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”3.22.3″][et_pb_row admin_label=”row” _builder_version=”3.22.3″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″][et_pb_text admin_label=”Text” _builder_version=”3.0.74″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”]First, you buy the products from a supplier to sell them under your brand name….
What to take into account to win over mobile consumers
The boom of mobile devices has made the Internet users stop using their computers – and therefore the desktop – as the only entry point to information and consumption. Their…